After releasing their financial results yesterday, the iPhone is nothing but a success story for Apple. The iPhone accumulated over 6,000,000 sales during Q4 (from July until the end of September) of the fiscal year. This puts the iPhone past 10 million sales, which fulfills the prediction Apple set back in January 2007. Along for the ride was the iPod, bringing in sales of over 11,000,000 – a growth of 8% compared to Q4 results a year ago.
The success of the iPhone directly translated into strong gains for AT&T, the exclusive carrier of the phone in the United States. Earlier today, this wireless telecommunications company announced their Q3 fiscal year results, which included 2.4 million iPhone activations. 40% of these activations were based on new subscribers, expanding the company’s customer base.
“I am particularly pleased with the customer response to the iPhone 3G,” said Randall Stephenson, AT&T chairman and chief executive officer. “The new customers we’re winning are high-value, with attractive revenue and churn profiles. We’re expanding the market, as users adopt more data and media-rich services and access a wide array of applications. These achievements are positive for the future of our business.”
Why do you think that the iPhone has been successful?